Unimasters simplifies name, comes up with brand new logo and offers “crew” approach

Unimasters Logistics has taken the opportunity to simplify its name and redesign its logo. From the beginning of 2017 the brand will simply be called “Unimasters” and will have a brand new logo. Shortening their name will provide ease of use for Unimasters clients and partners around the world.

Nikolai Bozhilov, Executive Chairman, says: “This is a very exciting time for Unimasters. We are proud to announce the launch of our new logo as part of the ongoing transformation and evolution of our company’s brand. The new dynamic corporate identity coincides with our company’s Vision 2025, which is about positioning Unimasters in the core of the new digital economy we already live in. Our new logo better communicates what Unimasters stands for today.”

 “Our aim is to simplify and modernise how we represent ourselves to our clients, our people and the communities in which we operate around the world.
 It reflects our desire to become a next-generation enterprise and the first telepathic LSP that differentiates itself from the competition by its anticipation of customer desires, design thinking, instant reaction, drive for innovation & growth and continuous focus on sustainability”

 Nikolai Bozhilov adds: “Driven by our conviction that we are one team of people, for which simplicity is the ultimate sophistication, we have come up with a new simple set of values which make us a formidable CREW. “CREW” stands for Creativity, Reliability, Excellence and Wisdom and describes the company’s unwavering spirit and professionalism in serving our customer needs.”

 “Changing the logo is a process that involves many steps and it will take some time to complete until it is reflected on all our signs, vehicle livery and materials. We plan to complete the transition by the end of March this year. Meanwhile, we appreciate our partners’ patience and support”

About Unimasters:

Unimasters Logistics Plc is a fast-growing, advanced supply-chain management company, headquartered in Bulgaria with fully owned subsidiaries in Romania and Hungary. It specialises in delivering a range of customer-oriented, innovative, technologically and operationally advanced solutions in the field of transportation, freight management, logistics and 3PL/4PL services

 For more information please visit www.unimasters.com or contact marketing@unimasters.com

About Author: brcci

   

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